Head of Store Design
David Jones is undertaking a $200m refurbishment of its Sydney CBD Elizabeth St store which will transform its flagship into one of the world's most glamorous department stores. They are looking to create a world-class shopping destination by bringing the best brands and experiences together in one store across six key worlds and creating a truly unique shopper experience which is an Australian first.
In this Session…
- Developing a more experience based customer journey
- Utilising architectural aspects to reinforce consumer engagement
- Creating new retail formats and focusing on future developments